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Can't Spell Haggerston without AG

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It can be easy to forget that commercial directors have lives outside of making great creative ads and for that reason we thought we’d take it upon ourselves to prove that, actually, sometimes they do manage to leave the camera at home and indulge in a bit of social interaction.

Recently, Caviar’s young aspiring talent AG Rojas came to London to shoot his first commercial for the UK (through VCCP for

Jack White: Sixteen Saltines

Jack White: Sixteen Saltines

The White Stripes frontman gets it from some wayward kids in this new promo directed by Caviar's AG Rojas.

Spiritualized: Hey Jane

Spiritualized: Hey Jane

AG Rojas directs this long-but-worth-the-wait music video detailing a day in the life of a transgender person.

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