Having been global chief creative officer on Philips at DDB for the past four years, Neil Dawson has seen much success including Cannes wins for his Carousel and Parallel Lines projects.
Last month, however, it emerged that he’d be joining the creative team over at new agency, BETC London, as executive creative director. Here, he tells us why the decision felt right, how he’ll approach the coming months and what the agency’s long-term aims are.
Successful Paris agency launches breakaway micro network with the opening of a new London office.
Matthew Charlton tells us why he felt the need to release a hard-hitting web film for the not-so-beautiful game.