The leading HIV/Aids awareness organisation in France has quite possibly reinvented the nature of Facebook tagging. Say goodbye to simple pictures and videos because, according to AIDES, facebook tagging can now be used for hooking up by the younger generations. Known as Shag Tag, this app asks for a hell of a lot of courage, all in the name of safer sex.
As the campaign explains, this new app on the popular social media site asks
TBWA\Paris deliver a hard-hitting message for World Aids Day.
Carnibird's Daniel Perez shows us how the clever ones will always go far in life for AIDES.
Yoann Lemoine shows he can shoot an aids commercial like no one else in this new spot encouraging safe sex.
Our hero, a young boy, isn't interested in playing boys' games and would rather play
The French organisation returns with a prickly campaign featuring an interactive website and Android app.
A truck-driving hick takes some time out from his highway trawling to talk about his
Goodby, Silverstein & Partners go jet setting with Willy in a spot from Luciano Jordao and Luciana Fintelman.
A plane hovers languidly as two naked men have energetic sex in the toilet. Once
This retro tom cat is getting his end away all over town in the latest AIDES film, from GSP and againstallodds.