Neistat's Nike film is nice work if you can get it
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Imagine the scene:
"Hey, Nike gave me a load of cash to make a film about their FuelBand. Wanna spend it travelling around the world instead?"
Not a difficult choice for Max Joseph, friend of maverick filmmaker Casey Neistat, who recently made a more traditional film for the sports brand's activity and fitness tracking device.
It was a risky idea but one that paid off as the pair shot their adventure and demonstrated the
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