Hugo Boss has teamed up with video artist and director Marco Brambilla for this interactive film through Stink Digital. Hosted at Hugo Boss' YouTube page and themed around new fragrance Just Different, the technology behind the film allows the viewer to control the story by enabling their webcam and using head motions to alter what they see.
Uplifting strings and the stirring hum of a stadium crowd make up the soundtrack here,
Kanye West exerts the POWER without even moving in this wonderful collage video from Marco
Rise above hell when you stay at the Standard Hotel in New York, or just