Behind the Scenes on New BBH Refuge Campaign
The team behind Refuge's new campaign with music star Frances reveal the concept for & creation of the film.
The new campaign for Refuge, which was released earlier today, is a brilliant, initially sad but ultimately heartwarming tale of how the domestic violence charity, Refuge, is able to help women who have suffered abuse.
The campaign takes the form of a music video for rising musical star Frances's new track, Grow. The serendipitous partnership, the difficult budget and production time and the hopes for the campaign's impact are all laid out below as…to continue reading please subscribe now
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