Gamification: Real-Life Gamification
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Molly Kittle is VP of digital strategy at Bunchball, a company that’s been around since the early days of gamification. She casts her eye over its evolution and shares her thoughts on its future.
How did Bunchball start out?
We started in 2005 so we’ve got a good perspective on how gamification has evolved. We were early to the market, when it wasn’t even a glimmer in anyone’s eye. We had some great early customers who helped
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