Hot property, artist Alex Turvey will join the likes of Encyclopedia Pictura, Shy The Sun and James Price on the roster of mixed media outfit Strange Beast.

Turvey has shot videos for the likes of Bright Eyes, Grizzly Bear and Lilly Wood and the Prick, who have all received his fantastical, grotesque treatment. His promos mix live action with animation and he uses soft sculptures, animal costumes, fuzzy felt and glitter. Although he will continue to be represented for music videos by Love, Turvey hopes that his association with Strange Beast will allow him to develop his filmmaking in other areas.

"I was attracted to Strange Beast because of the range of aesthetically challenging work and also the evident passion for developing directors both creatively and commercially. I know it will be a perfect place for me to develop as a director," says Turvey.

But Turvey isn't just interested in directing. He's also a designer, illustrator and entrepreneur, having worked on many design projects with brands and bands. He has created record covers for Fake Shark Real Zombie and Lily Wood among others. And he has designed limited edition t-shirts for Top Shop and Nike - and has even turned his hand to snowboards.

Turvey originally grew up in Cornwall but moved to London where he started off his career at Precursor. He then co-founded Elefant Art, a UK-Norwegian partnership and now runs his own design studio.

The signing comes after weeks of high-profile media attention for Turvey, who has been profiled in Dazed and Confused magazine and was featured in UK newspaper The Independent.

"We are delighted to welcome Alex Turvey as a new Beast. Alex has a very individual vision and a broad range of skills from film and animation through to design and typography, which is perfectly suited to the mixed media world," said Strange Beast producer Nicola Finn.